Ep #97: How this Top Agent Reached Over 33K YouTube Subscribers and Cold-Calls FSBO's and Expired's
My special guest today is . She's a very successful Real Estate Agent with over 30,000 subscribers on her over 7,000 followers and over 9,000 on . Listen to this interview from the standpoint of what can you learn for yourself in terms of getting active with video and other social channels. But then secondly you could share this podcast with your Agent referral partners. Why? Because when you go Loida's you'll see it is a library of awesome training and coaching on how to succeed as an Agent with Social Media. You'll also hear how Loida is blending online with offline. Her #1 source of listings in FSBO's and Expired's. She cold calls and it works for her! Biggest takeaways you don’t want to miss and links mentioned Why YouTube? Getting Started with YouTube Video Texting Leads to Increase Conversion How Loida Partners with Her Lender Connect With Loida By the way if you’re looking for additional training and support to build your online presence and grow your business, we just our brand new which helps you get more Agent referrals, convert more clients and build your online presence. Want more good stuff? . If you enjoyed this episode, please share with your colleagues & friends and leave a rating and how we've helped you.
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Go check it out right now, visit LOKestudy.com and download your free copy today. Hey listeners, Jeff Zimper, welcome to this edition of Mortgage Marketing Radio. I am glad you're here. I appreciate you. If I haven't taken time to give you that shout out, now's the time, the day, the place. I appreciate you. Love you being here and let me know how else I can add value to you. You can always email me podcastatmortgagemarketingradio.com. You got ideas, suggestions, people you want me to interview or you know what? Forget email. Just jump right into our podcast community page on Facebook, Mortgage Marketing Radio, right? You're on Facebook probably right now. Type in a search in Facebook and for Mortgage Marketing Radio, you'll see the podcast community come on up. Boom. Just click join. You're going to go through a little bit of a hoop to make sure you get the green light for me to come in. But I'm glad to have you if you're a active producing and you know, all around positive minded loan officer, we'd love to have you add value to the group to the team. All right. So that said, let's talk about my special guest. My special guest has, man, what a story. I love it when I hear stories like this, who, you know, she wanted to get out of the corporate world and have a better quality life for herself and you don't have the, I mean, it's American dammit. So, you know, you can be whoever you want to be dog on it. And my special guest decided to take, take action and leave the corporate world and become a real estate agent. That's right. Our special guest today is a real estate agent. Now, what has stood out for me sometime about my special guest, her name is Loida Velasquez. And chances are you've run into her on one of the many social media platforms that she's on. She does her YouTube channel subscribers over 30,000 Facebook over 7,000 Instagram over 8,000. And if you go to her YouTube channel, which by the way, there's links in the show notes. And in this interview, I talk about how one of the first things you should do is listen to this interview with Loida from the standpoint of what can you learn for yourself, yes, in terms of getting active with video and other social channels. But then secondly, you can share this podcast with your agent referral partners and or you could share Loida's YouTube channel with your real estate agents. Why? Because when you go there, you'll see it is a library of awesome training and coaching and how to and tips and looks behind the scenes of like how to succeed as a real estate agent, how to do different things online. You're getting a look inside her business and a look inside how she's built such a huge following on YouTube, full transparency and disclosure. So you know, oftentimes as I talk about loan officers gifting books to the right real estate agents and even hosting a book study, that's a whole topic for another conversation. However, share the channel, share Loida's channel from the show notes link that you're going to get in there and just send a note to your real estate agents, whether your Facebook message or whatever you do say, hey, came across this awesome channel from this top realtor doing some amazing things on social media and thought of you. Check it out. Hope you like it. That's it. Really simple, easy to do that. So transitioning back to Loida, my conversation with her. So not only does she have a great online presence, the thing that is I want to make clear is, you know, oftentimes when you see somebody who's got a big following on social media and stuff, the perception is it's like, oh, well, you know, she's getting all her business to online from social media. And what you'll hear is the opposite is true. She's cold calling. She is a fizzbo and expired dynamo. She does lots of, quote, heavy lifting, right? Traditional stuff. If you will, fizzbo and expires are a tough market, right? She works. She gets after it. She does it every single day. She's Wonder Woman and you'll hear us talk about that as well. So we're going to talk about video. We're going to talk about fizzbo and cold calling and, you know, what are you doing differently in this market? How does she team up with her lender? Here's what you hear, a pretty cool idea in how she uses video texting in the lead qualification process and how she loops her lender into that process. So all that and more. And of course, by the way, this episode, as always, is brought to you by the mortgage marketing pro membership. If you are looking to go to that next level, if you'd like to get more realtor referrals and succeed with real estate news, if you'd like to reduce rage choppers and have more fishing effective sales systems and processes, that includes scripting sales process, a five-star client experience, and if you want to build your brand online, right, establish yourself as a credible authority with a strong online presence, go check out mortgagemarketing.pro. There's that there and a lot more. So that said, let's get into this week's episode with my special guest, Lloyda Velasquez. Hey, Lloyda, welcome to the show. Thank you. Thank you for having me. It is an honor for me to have you. As I had told you before, I have been following you from afar, not stalking, following. For some time, particularly because of the amazing stuff you've been doing on social media. So for the listeners, as I said, there's the formal introduction that kind of led up to us, you and I, hitting record. But I always like to ask this question, why real estate? What are you passionate about with real estate? Yeah. Before I got into real estate, I pretty much worked in the corporate world. And as much as I enjoyed the industry that I was in, I was working in marketing and advertising, I always felt that I was being overworked and underpaid. And as much as I love that, I didn't really see a lot of fulfillment. And there was always a cap. I could never progress higher unless I had a master's or a doctorate or whatever it was. And real estate, I saw that as a way not only to help potential homeowners either buy yourself, but at the same time, I knew that whatever type of work I would put in in terms of hours and just being out there would translate into the worth and the lifestyle that I wanted to live essentially for myself and my family. And that was one of the main reasons why I saw the opportunity in getting into the business. A better life, yeah? Yes. Awesome. And how's it panned out for you? It's great. It looked like you're living the dream. I'm living the dream, but I've been putting a lot of work too. I know. I know. That's what we don't want people to overlook. So, a couple quick stats about you for the listeners that they may not know of. Where was this? I just had this handy in terms of your social media stats. Let me see if I can pull that up. You probably know them off the top of your head. I'm guessing, right? Yeah. All right. Here it is right here. YouTube, 30,000 plus followers, linked in over a thousand, Facebook over 7,000, Instagram over 8,000. Those are, of course, higher since then, because that's just coming straight off your website. Yeah. What would really, like I said earlier, what grabbed my attention about you is you really stood out for me on YouTube in particular. I know you're stepping up Instagram, but did you make a cautious decision to, you know, kind of double down on YouTube? Well, I knew that I had to tackle down video for sure. So YouTube has been the one that I have put my most focus on and tried to be consistent in posting videos, at least every single week. And since the first video that I posted, which was I believe in April of 2015, I knew that if I say consistent, eventually, I would build an audience and everyone would be coming back to me. And essentially, it has gotten me to where I am now, where most of my audience are real estate agents pretty much all over the world. And it has brought me business, whether it's referrals or even just random people that are looking to either buy or sell and come across one of my videos. So once I started seeing those results and people reaching out, I knew that that was definitely something that I needed to continue doing. And in doing those videos and getting those views, I wanted to make sure to put on there my other social media handles so that people could find me everywhere. And that's how I have grown. I Facebook, LinkedIn, and Instagram. So you are everywhere. Yes. All right. So let's go back to when you first posted that video back in 2015. Was that hard? Did you have to get out of your comfort zone, you know, all that? Yeah. Looking back at that video, I believe the very first video that I posted was me saying how I had just transitioned from working and marketing and getting into real estate. Now I was going to be putting my journey and my story out there. And it was scary because I had never done video before and I was before I got to where I am now. I was always an introvert and I didn't like to be kind of like the focus of the party or I've never been an extrovert person or being loud. So for me, it was definitely something very new, but I knew that I had to do it. And looking back on it now, I was so serious, I wasn't smiling and I was just kind of like straight to the point and now compared to then I'm just always smiling and more energetic. But that was kind of like, we'll push me to continue and then I saw that a lot of people were relating to me and then that's what pushed me to create more content. Yeah, I'm looking at that video right now, by the way, and I'll of course post links to all your channels in the show notes here. But you're also what's really cool about this, I'm reading the comments. So that, you've inspired what looks to be a lot of women to get after doing video out there. Yeah. Yeah, that's great. As a matter of fact, somebody made a comment on there about we need more inspiring women in real estate. And were you expecting to have a positive impact like that when you started? When I started, I didn't really have a purpose to proceed. I just wanted to put out content and I figured I'm pretty sure somebody is going to come across this video eventually and maybe they will be able to relate to me. But at the same time when I posted that video, I hadn't really come across many women in real estate posting videos. It was always men talking about cold calling or door knocking or the real estate business. So I think in a sense, once I started being consistent and women saw me and felt that they could relate to me, that's really how they started to attach to me and subscribe and become loyal followers. When and why did you make the decision on your YouTube channel to what looks like post how to real estate tips for how to be a successful real estate agent? Why did you go that route versus content for potential buyers and sellers? Yeah. Well, just like I mentioned, myself getting into the business, I wasn't really finding a lot of women putting out that type of content. And nowadays we all find ourselves going on YouTube and try to figure out, oh, what's the best way to generate leads or does door knocking work and things like that. So based on my experience, I just wanted to put that out there because I felt that, hey, nobody else really is doing it when it comes to women. So if I'm able to put out those tips that will help somebody become a better agent, then essentially, we're all going to work together one day. And I would rather work with an agent that knows what they're doing as opposed to someone that's going to give me a nightmare in a transaction. So that in a sense, that's why I just figured that I wanted to put out my experience and what I was learning on the day-to-day basis so that people could go back to my first or so my owner call and that literally was the first call that I made. And I posted it on YouTube and now, three years later, I can easily call a for sale by owner set an appointment and I have so many for sale by owners. So looking back, I know any person that goes to my channel can be like, okay, well, I'm brand new. Lloyda started terrible and look where she is at now. So essentially, if she did it, I know I could do it too. Did I hear you say your very first outbound call you made in real estate was to a Fisbo? The very first for sale by owner call that I recorded and my very first one I recorded it and I posted it on YouTube. Wow. That takes some guts. Yes. I'm looking at it. Of course, play it. But how did it go? It was terrible. At that point, I didn't really know my scripts and I had no idea what to say. I sounded very scripted because I had the script in front of me. And recently, I did a video reacting to my first for sale by owner call where I pretty much said everything that I should have said back then, it's just kind of me critiquing myself. But yeah, now going back and listening to that, I probably could have said it appointment with that lady. Yeah. Oh, sure. Now. Now, of course. Yeah. You got all this. Yeah. But that's great. You were just willing to put yourself out there. Yeah. You know, how do you then, because you know, you're in terms of, like we said, you're everywhere, right? You got 9600 current as of this recording followers on Instagram over 750 posts. Of course, you're posting to YouTube. How do you manage the content scheduling? For YouTube, it's at least once a week, once or twice a week. Obviously, the more, the better, but definitely being consistent on that. And then for Instagram, as well, I maybe do like three posts a week, ideally, it should be one a day that I want to do, but that's pretty much how it is. How do you come up with content for, let's take video, YouTube first? All of the comments that people leave me, I always read them. And many times they are questions related to the subject that I talked about in the video or perhaps something that I haven't answered. So I take a lot of the feedback that I get, and then that's how I come up with the content and the videos that I do put out, as well as any particular personal experiences that I'm going through in current transactions, it all get inspired by that as well and make a video. Do you actually have like a content calendar, right, where you can look at, okay, these are the days I have to post? I don't. I don't have a picture. You're just like, yeah, you're like, okay, I got to get this done. Boom. Yeah. Or it could just be that after this call, I go through something and then I always carry my camera. So it could just be anytime. I'm always ready. Now speaking of carrying your camera, are you using a big fancy camera? I have the Canon G7X, but I do want to make it clear for the first two years that I started YouTube. And pretty much how I built my channel, I was doing every single video on my iPhone. Right. Right. Exactly. Yeah. Yeah, exactly. I feel that many people don't start because they're still researching what camera is the best camera and what microphone and lighting and I didn't have any of that. I just had a little tripod. I would sit in front of a window where a lot of sun came in and started recording. Well, plus you're in Southern California, so lots of great natural sunlight. Yeah. That's awesome. All right. Well, let's transition for a little bit here because when you and I talked, the thing that's interesting, and I don't know if you've heard this before, you know, when somebody's got a big brand and a presence online like you do, right, with YouTube and et cetera, the perception is that, oh, she's getting her business from online. Have you heard that before? Yeah, I have heard that. Yeah. But what I know, that's not true for you. And that's what really kind of grabbed my attention when you and I talked is that what are your main sources of business? My main sources of business is coal, calling and doorknocking for sale by owners, expires. So what? So I've heard influence. Yes. For me, specifically, expires is my number one go to and for sale by owners as well. So I don't rely on the online business. It comes here and there as a form of possible referrals from other agents or just a random consumer that came across my videos. But no, we're still hitting the phones and doing the old school approach of prospecting. But I thought people don't want to hear from another human being. Now that's why we're also on social media. Well, DM them on Instagram. No, so seriously, expires. That's, that's, expires is probably the two toughest groups to prospect, aren't they? They are. And that's why when you're a very skilled agent, you're going to set the appointments. Ooh. I like that. So you have to build your muscles though, right? To get there. Oh, yes. Yeah. I've done tons of role-playing and thousands of phone calls to now know exactly what a potential expireter for sale by owner is going to say. And I know what to respond to the point that I know if they're motivated and they're serious, I'm going to go for the clothes at least four or five times. You're like, bring it on. Yeah. Because those are the type of leads that nobody wants to go after because they're scared. They're scared of for sale by owners and being told off over the phone, but I know that if I can get through to them and obviously I know I can help them, then it's in their best interest to at least listen to what I have to say. Do you track your numbers or your conversions? Yes, I do track my numbers. Any sense of like, you know, what your conversion is on physicals or expires like per call or per appointment? For every 10 that I call, I possibly convert maybe one or two. Wow. Interesting. The reason why I asked that is that I was just preparing a presentation for business planning for real estate agents. And I read some narcissistic that said out of every 40 conversations, you'll get one transaction out of that on average, you know, results made very based on your skill level. Yeah. And that's just for sale by owners. Now when it comes to, for me personally, when I'm prospecting just expired for sale by owners and just zip codes, I've noticed that between 60 and 70 conversations, I'm setting an appointment. And out of those appointments, I hate to pry, but I'm really curious. Yeah. Though out of every appointment, you get there, they're done. Let's just face it, right? Yeah. Nobody says no to you. Well, I pre-qualified them also to make sure that I'm not wasting my time. But there are those, I always set an appointment, then I pre-qualify and then I do my homework. And if it doesn't make sense, where I can't help them, then many times I do cancel the appointments. But if everything makes sense and the numbers work out for everyone, then yeah, when I'm going out there, I'm expecting sign contract. Nice. Well, let's tie in our lenders that are listening a little bit. I'd be curious to know how you team up or partner with your lender in terms of any lead of management, qualification, how you innovate them into kind of your overall process. Anything you can share there? Yeah. So recently we started to incorporate Facebook ads and those have been targeting a lot of buyers. So on a minimum, we get between one or two buyer leads every single day. But I get text messages, they automatically get put into a database. And the first call that we make, it's us, the agents, to the lead. And we do the best job that we can in terms of seeing if they're actually serious buyers or what their intentions are, that we can send them to the lender. At the end of the day, we just want to facilitate everything for them and not have anyone be wasting their time if they're just kind of dead leads or tire kickers. At the same time, once these leads opt into our Facebook ads, they automatically get emails. And something that we do, these are automated emails. So we do video as a way to reach them. And we've also incorporated doing videos with our lender that kind of briefly explain the process of buying. And that has been very helpful because in many times when we reach out, whether it's a phone call or a text message, and we set an appointment for a consultation, when they come, it's almost like they feel they know us already just because they have seen us on a screen. So in a sense, it gives a sense of credibility and them giving us a little bit more trust and being at ease as opposed to just not knowing who we are. That video that the lender sending is that like a custom one off for that individual client. Or is that more kind of templated and it's just put into that automated system? It's just kind of like a basic, it doesn't, it's not really personalized for that initial know that goes out. But yes, we also do text out video messages from our personal cell phones. Once we have started communicating with that person, where it's more personalized. And it's not just like you grabbing the phone, doing a quick video text, hey, it's Lloyd at just looking forward to our appointment, whatever. And then you send it. Yes. Okay. Very short. Short and sweet. Can you share without, you know, revealing, I don't want to put you in a weird spot, but like, you know, what kind of targeting are you doing on the Facebook ads in terms of like demographics or types of sellers or buyers? Yeah. So we do use a company that has helped us and trained us on how to do the Facebook ads. But I know that the targeting that they use is, I believe, 33 and higher for the age. And also we exclude anyone that has a title, realtor, real estate, or worse for any real estate office for the radius. It's about 25 miles from whatever zip code or city it is that you want to target. And that's pretty much it. Everything else is very general. I don't have the exact breakdown in front of me, but I know that the, the ad targets buyers because many times these buyers also are sellers. And a few leads have come in that actually need to sell. So in a sense, you might get lucky. You might be listing their home and also be helping them buy double end, huh? Yes. Anything stand out for you about working internet leads as compared to maybe offline leads? For internet, I've noticed that they take much longer to convert. It's like you have to nurture them. I mean, at least some of them, you're never going to find it's going to be rare that you come across a lead that comes in that they're absolutely just ready to go now for the most part between like three to six months is once they start converting. So it's all about follow up and staying on top of them. And how do you stand top of them? You have some type of email drip campaign, you said? Yes, they get weekly emails. And then we also touch base with them depending on what they tell us as or what their time frame is. We reach out to them at least once a month, if not more like a phone call, yeah, a phone call. And if they don't answer, we text them. So we switch it up. So it's not like they're always getting a phone call because many times what we have noticed and we'll also incorporate the video text messages because many times we text them like a regular text, but they won't answer. But once you send them a video text, they at least say, okay, thanks. So at least they respond more. It's interesting. No, that's good. Yeah. Goes to the value of videos and express thing to being there. Yeah. And then something that I've told my lender that we were closely with to do is the same thing. We'll text them and also do the video text because I've noticed I'm not sure how it is with you guys or anyone listening, but I haven't really heard of any lenders that are doing video when it comes to reaching out to their leads. It's mostly I think they call if they don't answer some lead messages, some don't. So at least video, you might get a response back. We're trying, Lloyd. We're trying. We need to get more people on that bandwagon. That's for sure. I don't want to want to have you here today because it's great to hear that's increasing your conversion rates and building more trust and all that. Yeah. And I think that's a great point because I know you're really close to the market and you're hearing and seeing this as well is that the discussion about technology, right? It's not that technology. How is it said? Technology is not going to displace the realtor alone officer, but it will replace the realtor alone officer who doesn't embrace technology. Yeah. So today's noisy world with a lot of people competing all those online leads, they're still kicking the tires, trying to figure out who you are. It's all about building trust and connectivity and in video, we know, it's like I said, sorry for being in face to face, video is the next best thing to building trust on like ability. You got to do it. You got to do it. Lenders listening. You should be video texting your clients during that, after that initial conversation on the phone. Yes. And something that I've done is just that I recorded like a 10 second video on my phone where it's just something generic that's like, hey, this is Lloyd, great talking to you. I'll be in touch. Look out for my email that has everything in regards to what you need to send in to get the process started. That's it. And you can just save it on your phone, mark it as a favorite. And then anytime you, after you speak to somebody, you just send that message because they don't know that you're sending that to everyone, but you don't have to continuously be filming a video all the time. And that's just sitting on your phone and so easy to just grab and do it. Yeah. You don't need to, like I remember when I first talked to you, I was just like, wait a minute, wait a minute. Is that simple? You're not over complicating it with like third party apps and this and that thing. It's just like, no, man, it's just a video text. Yeah. Yeah. I think a lot of people think that you need to have a platform or a database that shoots out the messages for you. And no, the simple, the most simple way that you can do it is just do it yourself through your phone. All right, let's pivot. Thank you for sharing that back to the other social, the other Instagram. What are you trying to do on Instagram? On Instagram, something that I like to do, I not only like to post pictures of homes that I have sold and my real estate life, but also incorporate other things that I'm into, like fitness or just being out, whether it's traveling, scenery and things like that, because what I have noticed is that at the end of the day, whether it's another agent that follows me or whether it's a potential consumer, they want to see what you're really like. I mean, I don't want to come across as just another cookie cutter realtor that has an Instagram just houses. When they see, oh, she works out, then it's like they find little things that they can use to relate to me. And they see that album, an actual person that has a life and does other things aside from selling real estate. So that's one of the ways that I haven't been able to build my Instagram. Yeah, you know, that's very interesting. Look inside a day in the life of a real estate agent. Yeah, it's happened many times that I have posted like a workout video and I do the tags, like workout and I tag the city and the gym and somebody from the gym just comes across my posts and then they reach out and say, hey, you know, I go to the gym and by the way, like I'm thinking about buying. So they came in because of my workout post, not even real estate related. Get out of here. Yeah. So you know, so that's the gap that I need to bridge for me personally in my life, right? Because, you know, I'm on, across that 50, 50 year threshold a couple years ago. And it's not natural for me to post pictures of me working out, you know, that's just like totally foreign to me. But for the millennials in the world, that's like totally normal. Yeah. You know what I mean? I don't know. There just seems to be something about I'm too busy working out to snap a damn photo myself. Yeah. So I'm wondering, like, is that something you, you know, you had to kind of, you know, take that on and work through to get to where now it's like normal initially, but fitness has always been something that I'm interested in. And even for you, for example, I mean, I haven't really seen other gentlemen like yourself posting things like that. So imagine if you started doing that, you would start to stand out and people will be like, Oh, Jeff, yeah, he's always working at the gym. He motivates me because I'm 20 and I'm not going to the gym and he's going to the gym. And I'll smoke you, bro. You're 20. Come on. Exactly. That's right. It's funny. You say that because I did post a kettlebell thing about a week ago, but I'm still getting used to it all to be honest with you on Instagram, full disclosure, transparency, still trying to figure it out. But coming along, any, any apps or tools you use for Instagram to make it easier? There isn't really any apps in particular. One that I do want to mention because everyone asks me all the time whenever I do post pictures of homes that I have sold and I put the sold sticker on the picture, the app that I use is called Fonto, P-H-O-N-T-O, and it's a free app. All right. I'm writing that down on the show notes. Yeah. That way you can customize whatever you want to write on top of the picture. Oh, any, any pictures or whatever you can put words over there. Yeah. You know, so it's sort of like word swag, perhaps. Have you heard of that? No, I haven't. But I assume it's probably like the same thing. You got to check out some. Let's see. I'm teaching. Word swag is really cool because you could take any image, your own or other, like, Dan, this huge library of templated images. And it comes with all those, like, set pre-done templated fonts that are really awesome. Yeah. It's kind of like Canva. Okay, yes. Yeah, similar to Canva. But a great mobile app, whereas Canva's mobile app, I don't know. Okay, cool. Let's close out this way. What are you doing to pivot, prepare, adjust, or if anything for 2019 and, you know, the market shift and all that? Yeah, definitely continue more video. I'm going to hit it even harder with the expires and the for sale by owners. Something that I have started to notice recently is that earlier in the year there weren't an average, I get maybe 30 to 40 expires every day. This month, starting October, I minimum get 100 every day. Really? Because the price is too high, right? Yeah. A lot more properties are coming off the market. And even talking to other colleagues and agents that work close by, they're starting to notice a change. In fact, recently I was talking to an agent. He relisted a property that had expired. He listed in a market value. It was overpriced previously, like $50,000 and he priced in a market value and he's even told me, you know, it's been two weeks and we haven't gone anything. And this is crazy because when I used to this, we're used to getting multiple offers in the first two, three days. So it's going to come down to me, sharpening my skills and being more aggressive on the phones and at the doors because I know that the market shifting is going to weed out a lot of agents that are scared to cold call or prospect. So that's where my self and my team are going to come and take over because we know we can help the homeowner. So you're leaning into the market, you're doubling down? Yes. Yeah. It's a saying I'm fond of, I think, for Warren Buffett, perhaps some people credit it to Rockefeller when there's blood in the streets, that's when you invest. And there's some blood in the streets, you know, because people are scared and all this stuff going on. But listen, I was just looking at MBA stats somebody shared that earlier today and the actual purchase transactions are forecasted to increase through 2021. So there's positive news. Yeah. There we go. Oh, by the way, the last thing I just noticed was scrolling your Instagram feed is shot out to you and Brian, you guys were both featured in the real estate video influencers report presented by talent ferry. So I'm going to put a link to the show notes for that because that is also a great read for those people who want to share with their agents, it's good stuff in there. Yeah. And that was, by the way, done in conjunction with bomb bomb and the screen full credit words. All right. Hey, one last question, Halloween, Wonder Woman. Oh, yes. You know, I guess that is like that is what your what's the word for that? It's not mentor. It's like your identity. Yeah. I don't even know what you would call it, but yeah, I think it's gotten to the point now where even other realtors that follow me, if they see something Wonder Woman, they'll just send it to me and be like, this reminded me of you. So I like it because at the end of the day, it's like, oh, yeah, boy, though, she looks like Wonder Woman. She's a Wonder Woman realtor. So. Yeah. Well, hey, everything about doing an open house is Wonder Woman. Yeah. Oh, good. Up to your door. Wonder Woman is going to sell your house. Exactly. Those fist bows expires. I don't know what's hit them. All right. So for those that want to connect with you, like I said, I'm going to put links and all that stuff in the show notes to your YouTube channel, your Insta profile. But also, we want to put your website in there. Is that right? Yes. Yeah. Anyone can reach out to me at teambcsold.com. That's our team website. We know agents all over. So if any lenders that are listening are working with any clients that are looking to relocate, whether it's California or somewhere else, we know the best agents out in those areas. So. And my suggestion for lenders that are listening to this right now, you know, you obviously can share this episode with your realtor partners. But you can also just share Lloyda's YouTube channel, for example, with your realtors, because that has got a ton of great information for any realtor on, you know, everything digital marketing, so to me, and all that kind of stuff. But all other things too, just you heard, you know, she's the Fisbeau expired rock star. So go check out the, in the show notes, they'll be a link to Lloyda's YouTube channel. And that's just a great way to pour value into your lowest agent. So. Yes. Lloyda, I can't take it out for being here. Yes. Thank you so much. This was fun. Appreciate it. And listeners, as always, we appreciate you. If you like this episode or any others, hey, give us a little shout out. Leave us a review online. iTunes. Google Play. We're listening to this. And we'll see you on the next one. Bye for now. Thanks for listening to Mortgage Marketing Radio. One more truth in mortgage marketing. Get more free training and resources at mortgagedmarketinginstitute.com. Hey guys, what's up real quick? We've heard about the mortgage marketing pro membership before and I just want to quickly remind you of that you're in a place in your business where you simply need more purchased loans. You need to fill your pipeline with purchase business. Let's just face it, agents are still a solid pillar of business and sources of purchase business for you. Well, good news. Our mortgage marketing pro membership helps loan officers like you close more loans without the hassle of chasing agents or cold calling done for you agent classes, expert training videos, a marketing automation platform that automates the entire process for you, everything you need to build your personal brand in your local market, attract and convert agents into referral partners. 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