Feb. 26, 2025

How Social Selling Changed This Loan Officers Business Forever

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How Social Selling Changed This Loan Officers Business Forever
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Have you done social media wrong like me? Here's how to do "social selling" the right way. @mortgagebynate shared his strategy for social selling to build high-value relationships that also support his business goals. Here's a few key points. 1️⃣ Be strategic about WHO you follow (he shared his exact method for creating a high-value list) 2️⃣ Schedule focused 15-minute "engagement sprints" (these are game-changers!) 3️⃣ Connect authentically through conversations, not just likes. You can get the full conversation on the Mortgage Marketing Radio podcast. The mortgage pros seeing the best results aren't necessarily posting more—they're engaging smarter. 🧐 What's working for you with social selling (a.k.a. engagement)?