Episodes
Oct. 18, 2016
Ep #26: The #1 Free Real Estate App for Real Estate Agents
What if you could help agents stay top of mind with clients - even after they've sold a home? Do you WhoHub? WhoHub app is the brain child of 28 year veteran of the real estate business, Gordon Wood. As a top agent at McEnearney Associates in Alexandria Virginia, Gordon was continually inundated with questions from clients, sphere of influence, and other agents in his office…“hey, do you know a plumber, painter, home inspector, lender, carpet cleaner, etc.” Gordon thought, there has to be an eas...
Oct. 4, 2016
Ep #25: The One Thing Every Successful Business Has in Common
Are you falling short of your production and income goals? Do you want more referrals from REALTORS®? I’ve spoken to a lot of Loan Officers and many of them say that they want to make more money. However, a lot of them keep seem to have difficulty in achieving long-term, consistent success with agents. They tell me "it's like pushing a rock up a hill." Not fun. I know because I’ve been there. In this episode of Mortgage Marketing Radio, I’m bringing you a solo show that I recorded all about havi...
Sept. 19, 2016
Ep #24: How to Get More Customers from Google
Do you know how to get mortgage customers from Google? The truth is, digital marketing today encompasses a lot more than Google and is always changing. As frustrating as this may be, digital platforms are simply too important to ignore if you want to stay relevant and profitable. Our special guest for Mortgage Marketing Radio this week is Chris Johnstone. Chris is someone I’ve admired for a long time because of his authenticity and truth in Mortgage Marketing. For years, Chris has been helping m...
Sept. 12, 2016
Ep #23: Mastering the Mortgage Markets with Barry Habib
Today, if you don't have the insights and wisdom for mastering the mortgage markets, you'll lose to selling on price vs. advice. Our special guest for Mortgage Marketing Radio this week is Barry Habib. Barry has been a prominent voice and advocate of the mortgage industry for over 25 years. Barry is also the founder and CEO of MBS Highway, a company which helps you interpret and forecast activity in the mortgage rate and bond markets, helping you more intelligent in the advice you give to client...
Sept. 8, 2016
Ep #22: How to Get Compliant With Social Media
Episode #22: Getting Compliant With Your Social Media We’ve covered the importance of social media in previous episodes and know that we simply need to be on social. However, sometimes we can get nervous about compliance. Our special guest for Mortgage Marketing Radio this week is Ryan Bell. Ryan is the Chairman, Chief Product Officer and Chief Technology Officer of Gremln Social, a platform which deals with social media compliance. Gremln offers all of the brand monitoring, analytics and schedu...
Aug. 29, 2016
Ep# 21: Getting Mobile Friendly In Your Mortgage Business
Episode #21: Getting Mobile Friendly With Easy Mortgage Apps Is your loan process mobile friendly? This week’s episode we’re talking about how to create a mobile friendly experience for your clients and referral partners. Our special guests for Mortgage Marketing Radio this week are Clint Morgan and Michael Kelleher. Clint is the Senior Vice President and Chief Lending Officer of Ruoff Home Mortgage, while Michael is the president of Easy Mortgage Apps, who provide mobile solutions for the lendi...
Aug. 22, 2016
Ep #20: Katie Lance: Get Smart with Social Media
Episode #20: Katie Lance: Get Smart with Social Media Are you leveraging social media to its full potential? How are you using social media in your mortgage business? Are you taking advantage of the increased potential for engagement or is it something you’re still neglecting? Our special guest for Mortgage Marketing Radio this week is Katie Lance. Katie runs a social media marketing consulting company focused on helping real estate professionals and mortgage companies get smart with social medi...
Aug. 11, 2016
Ep #19: How to Automate Your Marketing with Unify CRM
Episode #19: How to Automate Your Marketing with Unify CRM How are you nurturing your business relationships? When it comes to managing your database of customers and automating marketing activities, there’s a lot of noise and buzz around which CRM tool to use. Our special guest for Mortgage Marketing Radio this week is Scott Benson. Scott is the national sales manager for Unify CRM, with over 22 years of experience in the lending and technology marketing industry. Scott has not only worked for ...
Aug. 9, 2016
Ep #18: Breaking Free of Limiting Beliefs with Rene Rodriguez
Ep #18: Breaking Free of Limiting Beliefs with Rene Rodriguez by Mortgage Marketing Institute Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro
Aug. 1, 2016
Ep #17: Co-Marketing Best Practices with Total Expert
As a Mortgage Loan Originator, have you ever struggled to attract top-producing Real Estate Agents? How would your business benefit if you collaborated with real estate agents across the entire buyer life cycle? Our special guest for Mortgage Marketing Radio this week is Joe Welu. Joe is a real estate industry expert, entrepreneur and the founder of Total Expert, the first enterprise-grade co-marketing software platform for the real estate mortgage industry. In our interview, Joe discusses how t...
July 26, 2016
Ep #16: Using Social Surveys to Boost Your Business
What are your customers saying about you? Social proof has become an incredibly powerful metric when it comes to doing business. The fact is, doing a mortgage is a very risky proposition, so potential customers are constantly looking for businesses like yours and more importantly, what other people are saying about you. If people are saying good things about your business, why wouldn’t you want to put that everywhere? And why let one bad review spoil your online reputation when you have a potent...
July 18, 2016
Ep #15: Sam Parker My Credit Guy
On this episode of Mortgage Marketing Radio, our guest is Sam Parker, founder of MyCreditGuy.com Sam share the truth about credit restoration and credit repair and how his company is helping Mortgage Loan Officers get back to the closing table by helping quickly restore homebuyers credit so they can qualify for a home loan. Listen, learn and leave us a review or comment. Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro
July 9, 2016
Ep #14: David Krushinsky: Crushing it With Client and Agent Events
In this episode of Mortgage Marketing Radio, David Krushinsky of Skyline Home Loans reveals his strategy and tactics for hosting client appreciation event and REALTOR lunch-n-learns. Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro
June 30, 2016
Ep #13: NextGen Video Marketing with VidVerify
Ep #13: NextGen Video Marketing with VidVerify by Mortgage Marketing Institute Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro
June 2, 2016
Ep #12: The Ultimate Guide to Hosting REALTOR Classes
Use these 5 simple steps to help you host REALTOR® classes to quickly and easily capture more REALTORS®, build trust and get more referrals: Step 1: Understand the Mindset of Real Estate Agents – This is one of the most important exercises to complete if you want to succeed in attracting agents. You need to understand why agents say things like “I already have a lender” just to get rid of you. Most Loan Officers never take the time to understand how to influence agents. Don’t be one of those peo...
May 17, 2016
Ep #11: Elizabeth Rose: Millennial Marketing and REALTOR Classes
Ep #11: Elizabeth Rose: Millennial Marketing and REALTOR Classes by Mortgage Marketing Institute Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro
May 11, 2016
Ep #10: Chris Lamm Getting Serious About Your Career
Ep #10: Chris Lamm Getting Serious About Your Career by Mortgage Marketing Institute Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro
May 2, 2016
Ep #9: Bob Burg Bestselling Author of The Go-Giver
Ep #9: Bob Burg Bestselling Author of The Go-Giver by Mortgage Marketing Institute Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro
April 19, 2016
Ep #8: Tom Ward on Being a NexGen Mortgage Originator
Ep #8: Tom Ward on Being a NexGen Mortgage Originator by Mortgage Marketing Institute Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro
April 12, 2016
Ep #7: Shashank Shekhar: Top 200 Originator
Ep #7: Shashank Shekhar: Top 200 Originator by Mortgage Marketing Institute Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro
April 8, 2016
Ep #6: Blake Andrews: Give Back Homes
Ep #6: Blake Andrews: Give Back Homes by Mortgage Marketing Institute Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro
March 24, 2016
Ep #5: Michael J Maher
Ep #5: Michael J Maher by Mortgage Marketing Institute Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro
March 24, 2016
Ep #4: Truth and Lies About Online Marketing with Scott Shang
Ep #4: Truth and Lies About Online Marketing with Scott Shang by Mortgage Marketing Institute Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro
March 18, 2016
Ep# 3: Personal Branding Mastery: Tim Davis
Ep# 3: Personal Branding Mastery: Tim Davis by Mortgage Marketing Institute Mentioned in this episode: MortgageMarketing.pro Get more agent referrals, with https://MortgageMarketing.pro