Episodes
April 11, 2024
Attracting the NextGen Homebuyer
In today's episode, we dive deep into the complexities of the real estate industry, the essence of financial literacy amongst millennials and Gen Z through the First Home IQ initiative, and the strategic use of social media t...
March 29, 2024
Scaling to $100 Million
Today we have an insightful conversation lined up that promises to deepen your understanding of the mortgage industry and bolster your business strategies. Joining us is the mortgage maven himself, Brian McCauley , with a sta...
March 22, 2024
Unraveling the Impact of NAR Settlement
Today we're diving deep into the seismic shifts shaking up the real estate industry with my guest, James Kleiman , Newsroom Manager at Housingwire and a sharp observer of real estate trends. In this episode, we're discussing ...
March 14, 2024
The Road to 4,000 Organic Leads from Social Media
In this insightful episode of Mortgage Marketing Radio, Geoff Zimpfer welcomes Jordan Nutter to discuss the intersection of mortgage marketing, financial literacy, and social media strategy. Jordan shares her mission to enhan...
March 6, 2024
Leveraging Instagram Broadcast Channels to Build REALTOR Referrals
In this enlightening episode, we talk with Tom Moffat and Brandon Love about innovative strategies for using Instagram to connect with REALTORS. From creating exclusive broadcast channels to utilizing the 'close friends' feat...
March 1, 2024
Rethink Everything About Being a Next Gen Loan Officer
In this episode, myself along with Brian Vieaux , and Kyle Draper delve into the concept of the next generation mortgage loan officer and what it takes to thrive in the modern mortgage industry. We discuss the importance of e...
Feb. 23, 2024
From Facebook Ads to AI: A Modern Marketing Masterclass
On this episode we welcome Travis Thom, a renowned Facebook and Instagram ad expert and AI marketing strategist, back to Mortgage Marketing Radio for an insightful episode on cutting-edge digital marketing strategies in the m...
Feb. 15, 2024
The Power of Authentic Video Content in Mortgage Marketing
Today we're talking with Mike Faraci. He's the Founder & CEO of Red Button Media , a video content agency that specializes in creating authentic, professional video content and marketing strategies that get you the attention ...
Feb. 9, 2024
How to Optimize Your Client Experience to Get More Referrals
In this episode, we dive into the art of refining the client experience in the mortgage industry with expert guest Mike Seminari, Director of Customer Experience (CX) with STRATMOR Group . Discover how to transform excellent ...
Feb. 2, 2024
The Blueprint for Engaging Real Estate Partnerships
Join us in this enlightening episode of Mortgage Marketing Radio, with guest Daniel Simoanvsky, a top-referred insurance broker in the Kansas City area and a co-founder of a thriving insurance agency. In this episode, we delv...
Jan. 25, 2024
Embracing Digital Strategies with Jason Henneberry
We've got Canadian Mortgage innovatorJason Henneberry as our special guest on today's episode. Jason dropped invaluable insights on emotional selling, financial education, and the critical skills for thriving: audience buildi...
Jan. 17, 2024
Unleashing YouTube Success for Mortgage & Real Estate Professionals
I am thrilled to bring you my conversation with the renowned YouTube strategist Sean Cannell. We dissect the nuances of creating powerful YouTube content for mortgage professionals, blending high-value content with the seamle...
Jan. 4, 2024
How to Get Your Mindset Right for 2024
Today we're talking with Shayla Gifford . She's the VP of Sales and Development and a Branch Manager with Guild Mortgage. Before you set out to conquer your goals in 2024 it's important to have a check up from the neck up. Me...
Dec. 27, 2023
Let Your Clients Verify Employment, Income and Assets
On today's episode we're learning about an alternative to verifying employment, income and assets for your borrowers. Truv allows you to gather over 100 unique income and employment data points from applicants by allowing the...
Dec. 20, 2023
Capturing Business from Agents, Builders and Buyers
Imagine never having to update real estate listing flyers. Accelerate the home loan process by putting real-time mortgage rate listing flyers right in the hands of prospective homebuyers, agents and builders. Uplist is a mode...
Dec. 14, 2023
Lessons from Spending $30 Million Marketing Direct to Consumer
In this enlightening episode, we sit down with Josh Friend, the visionary CEO of Insellerate , who has successfully navigated the challenging waters of direct-to-consumer marketing with an impressive $30 million investment. J...
Dec. 7, 2023
Financial Independence through Real Estate: A One Rental At A Time Story
Have you ever thought about real estate investing as a path to financial freedom? Have you kicked around the idea but felt you were too busy with work and family responsibilities? Our guest today is Michael Zuber. He's the au...
Nov. 30, 2023
How Loan Officers Are Generating Hundreds of FREE Leads Online
Greg Sher is the Managing Director @ NFM Lending. He's passionate about empowering and inspiring others through media and storytelling. This episode features an inspiring conversation about how to pivot in the current market....
Nov. 16, 2023
Critical Activities for Today's Mortgage Market
In this idea packed episode, we delve into the art of thriving in the current mortgage market with our guest, Dale Vermillion. With the landscape of mortgage origination becoming increasingly challenging, Dale shares his expe...
Nov. 8, 2023
What's Happening With the Housing Market
On today's episode we're talking with Logan Mohtashami . Logan is a renowned housing market expert recognized for his insightful analysis and commentary on the U.S. economy and real estate market. Mohtashami is a lead analyst...
Oct. 27, 2023
Dominating Your Local Market With Google Reviews
In this episode we talk with Wade Betz. Wade has been in the mortgage industry since 2006 and helped thousands of families with more than $700M+ in residential financing funded. He's optimizing his Google Business profile to ...
Oct. 20, 2023
Sneak Peek Inside Members Only Mastermind Call
In this episode, you’re getting a glimpse inside the Members Only Coaching Call. Each week, we meet with fellow ambitious Mortgage Loan Originators from across the country. Our primary focus is leading with education in our l...
Oct. 13, 2023
Closing 38 Loans From Posting Videos
In this episode we talk with "The Mortgage Dads" as they unpack their journey into going all in with video online. Directly from posting video content, they've closed over 38 loans and they're just getting started. Listen and...
Oct. 5, 2023
Creating Residual Income in Your Mortgage Business
Today we're talking with Kevin Ducey about diversifying your income. Kevin is the Vice President Of Business Development at Comma Insurance . He has a wealth of experience in mortgage marketing strategies and building residua...